Best Western International, The World’s Largest Hotel Chain®, selects EasyRMS as its Preferred Revenue Management Vendor
PHOENIX, 9 January 2006: Best Western International, Inc. (BWI), The World’s Largest Hotel Chain® announced today that they have entered into a Preferred Vendor agreement with EasyRMS, the leading provider of web based Revenue Management Solutions, and that they plan to promote the EzRMS™ Product Suite exclusively to their 4,100 + Best Western brand hotel portfolio.
This agreement is currently the sole agreement that BWI has entered into for the provision of Revenue Management products and provides a significant opportunity for its portfolio, members - allowing them to take advantage of leading edge RM functionality at a fraction of the cost each would face by acquiring a product under their own initiative.
Patti Halter, Revenue Management Director, Member Services, with Best Western International along with other team members at their head office spent many months evaluating the various products on the market and are certainly pleased with this agreement.
“We went through an extensive evaluation process before selecting EasyRMS and the EzRMS™ product – this process started over a year ago and we have since determined that their product is ideally suited to our needs from several perspectives” states Halter.
She also adds, “EasyRMS have shown a strong desire to work with BWI and our individual hotel members and have been able to put forward a proposal structure that we sincerely believe will be attractive to our Owners and Managers, thus allowing them to take advantage of state-of-the-art RM technology at an affordable price. EasyRMS also demonstrated a strong commitment to client care and product development and we believe that they have designed an innovative product, one that will be a great asset to our business.”
Phil Robart, Director of Sales, North America for EasyRMS is delighted with this Preferred Vendor status as it clearly demonstrates the company’s ability to provide Revenue Management Solutions to all sectors of the industry.
“We were very excited to learn that Patti and her team at BWI had chosen EasyRMS over all other vendors to introduce and implement RM products within their membership portfolio and I thank them sincerely for giving us this opportunity. They embarked on a very ambitious undertaking more than one year ago and entered into an extensive process of reviewing and evaluating all of the options available to them – finally they selected EzRMS™ as the most applicable match to their business requirements and we now look forward to building a long-term and productive relationship with them and their member properties” states Robart.
About Best Western International:
Best Western International is THE WORLD’S LARGEST HOTEL CHAIN® with more than 4,100 hotels in 80 countries and territories. It is a membership association of independently owned and operated hotels that rovides marketing, reservations and operational support to its members.
About EasyRMS:
Founded in July 1999, and now with offices in London, Paris, New York, Calgary, Sydney, Singapore, Rome, Athens and Dubai, EasyRMS has become the global leader and provider of ASP Revenue & Yield Management Solutions within the hospitality sector. With more than 20 years of combined industry knowledge EasyRMS is dedicated to the introduction of new generation technology and procedures within the hospitality sector and aims to deliver these services to its Clients in an ‘Ez and professional’ manner.
Backed by the confidence of many of today’s industry leaders including Oceana Hotel Group, Cable Beach Resorts, Remington Hotels, Millennium Hotels & Resorts – North America, Centennial Hotels, Intrawest Hotels & Resorts, Interstate Hotels, The Ramada New Yorker Hotel, The Madison Concourse Hotel, The Sea Mist Oceanfront Resort, West Paces Hotels, NH Hoteles, Majestic Hotel Group, Rocco Forte Hotels, Radisson SAS Hotels & Resorts, Moevenpick Hotels & Resorts, BDL Hotels, Ramada Encore, Somerston Hotels, Express by Holiday Inn, Crowne Plaza, First Hospitality, Tribe Hotel Management, Hastings Hotels, Elite Hotels, Groupe Lucien Barriere, The Royal Garden Hotel, The Aerostar Hotel and The St. George Lycabettus Hotel, EasyRMS is committed to easing the current burden of strategic decision making and implementation of Revenue and Yield Management techniques and procedures world-wide.
For Further Information, Please Contact The EasyRMS North American Sales Office On:
Tel: +1 (403) 830 9875
Fax: +1 (403) 241 1559
Or At Our Corporate Headquarters.
